Great thoughts on the transition from sales training to sales enablement:
"Companies that establish a dedicated sales enablement function sharpen their competitive edge. Sales representatives should become a source of business advantage to customers. That means that they should be experts in their field to the point that they add value. They must be experts with product knowledge and the various solutions including competitor products." - Greg Alexander
Is Sales Enablement Helping Reps Do More with Less Effort?
Today's article is focused on transitioning from sales training to sales enablement. Drive revenue per sales head up and time to productivity for new sales hires down. The sales enablement function exists to onboard new sales hires and to drive revenue per sales head up.
Read more about this transition:
EBOOK: Dig deeper into how you can implement a Sales Enablement Strategy: